Pop-Tarts Unveils Día de los Muertos Design


Día de los Muertos is almost here and Pop-Tarts is paying homage to the special holiday with its latest limited edition sweet treat.

Día de los Muertos, or "Day of the Dead" is a holiday that originated in Mexico that honors the lives of loved ones who have passed. To celebrate the holiday, Pop-Tarts is dropping a new flavor, the Frosted Chocolatey Churro.

The pastry will feature five different designs including the sugar skull, the marigold flower, the Mexican religious candle, the Mexican folk scriptures, and colorful tissue cut into elaborate designs.

According to Delish, Pop-Tarts teamed up with Kellogg’s HOLA Latino Business Employee Resource Group to "come up with the designs to recognize and appreciate the contributions of the Latinx community."

Check it out below:


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