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Shoppers across Los Angeles and the United States seeking to take advantage of Build-A-Bear's 'Pay Your Age' promotion are being turned away from store-fronts. The company released a statement claiming large crowds have forced managers to halt lines and bar additional patrons from waiting.
The statement reads:
Per local authorities, we cannot accept additional Guests at our U.S. Build-A-Bear Workshop locations due to crowd and safety concerns
We have closed lines in our U.S. stores. We understand some of our Guests are disappointed and we will reach out directly as soon as possible.
Although today the promotion has ended for those hoping to score a discounted plush, the company also stated they will address those that have been turned away at a later time.
The promotion went viral on the internet earlier this week when announced by Build-A-Bear. According to a company release customers that were subscribed to their Bonus Club were eligible to pay the price of their age for any plush in the store.
On July 12, you can pay your age for any furry friend in the Workshop!* It’s easy – how old you are is how much your furry friend costs. It’s our biggest in-store deal EVER – and it’s a special offer for Bonus Club members.