EJ in LA

EJ in LA

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Starbucks Planning More Price Increases This Year

Photo: Getty Images

It looks like Starbucks is planning more price hikes this year.

"We have additional pricing actions planned through the balance of this year,' CEO Kevin Johnson said during an analyst call. According to Johnson, the price increases "play an important role to mitigate cost pressures, including inflation."

Despite previous price increases the coffee chain continued to see a strong demand even through the holiday season.

"With those pricing actions, we still saw incredibly strong demand through the holiday season," Johnson added.

No word yet on just how much more we will have to pay for our favorite Fraps and lattes.


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