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John Legend Launches A New Skincare Line Called 'Loved01'

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Photo: AFP

John Legend has just entered the world of skincare, which is the launch of his gender-neutral skincare brand, Loved01 (pronounced ā€œLoved Oneā€). According to the site’s homepage, the products are ā€œcrafted to moisturize, nourish and uplift melanin-rich skin.ā€ John said, ā€œOur skin is beautifully rich and colorful, but it also needs constant care, love, and healing. Our goal is to create high-quality yet accessible products because everyone should experience the joy of beautiful and healthy skin.ā€ The new line will range between $10-$15 and launch globally on February 1.Ā 


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