Naomi Osaka Launches New Media Company Along With LeBron James

Naomi Osaka just launched a new media company in collaboration with NBA superstar LeBron James from the Los Angeles Lakers.

The media company is called Hana Kuma, which means "flower bear" in Japanese, and will be focusing on stories that are "culturally specific but universal to all audiences."

"In the streaming age, content has a more global perspective. You can see this in the popularity of television from Asia, Europe, and Latin America that the unique can also be universal. My story is a testament to that as well. I'm so excited for what we are building at Hana Kuma. We will bring stories to life with this goal in mind: to make unique perspectives feel universal and inspire people along the way."

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